Saturday, June 23, 2012

Whiskey Math

In his review of Aberfeldy 21 yo, the Whisky Critic expresses uncertainty:
...so, was it worth the ninety-odd pound? The answer is yes, and no, and maybe, and oh I don’t know! I don’t have any regrets because it is a delicious whisky – very nicely balanced, very drinkable, all in all very pleasant. But then again, it is a quite expensive whisky, and I can’t say that I wouldn’t be able to get an equally nice bottle for half the price.
In such situations, I recommend solera whiskey budgeting. It's pretty simple, and it works like this:

Go ahead and buy two equally nice bottles for half the price. Then the Aberfeldy only costs (on average) £60! No regrets over buying a delicious whisky at 30% off.

Sticklers might point out he'd be paying £15 more per bottle for the other two, but from that nothing follows. We've already established these bottles are every bit as good as a £90 bottle. The prudent consumer can hardly be blamed if the market underprices certain whiskies, nor need he blindly follow the herd and pay whatever everyone else is willing to pay.
Don't worry, darling, they're practically paying me to drink the stuff.

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